You know who thinks having a great LinkedIn profile matters? Google.
Google your name and your LinkedIn profile is likely one of the top results. Your LinkedIn profile probably ranks higher on Google than your own website, if you even have a website. That’s how important LinkedIn is to your online reputation.
Have you ever guided a friend to see in themselves a quality that was obvious to you but invisible to them?
As someone who specialises in researching clients and interviewing them for profiles, I will see things that you don’t. Then I can be objective about shaping those qualities into words you’re comfortable with. (You’ll be comfortable because your profile won’t (really) be about you: your profile will be about how you help the people you help.)
You don’t need a wizard to write a LinkedIn profile
LinkedIn is saturated with gurus and wizards. I’m no magician, but what I do have is 14 years of experience in recruitment and 14 years specialising in LinkedIn. That’s 28 years of capturing my clients’ marketable skills and describing them in ways that attract the people who will most benefit from those skills.
You are the authority on how you and your business work. However, I know how to get to the heart of what makes you valuable by asking the right questions then pushing what you offer into the spotlight. Together, we’ll convey those values in a captivating profile that builds networks, generates leads or opportunities.